Wednesday, May 12, 2010

GM in Talks With Google for Ford Sync Rival

GM is not going to let Ford and Microsoft gallop off into the automotive technology segment sunset without offering its own infotainment system.

GM is reportedly in talks with Google to incorporate the Android OS into future GM vehicles.  Though the possible system may not be a direct rival to Ford's Sync and future MyFord system as it could allow users more interactive use through outside devices.

A third party OS would render most of GM's own OnStar features obsolete, yet its crash response is still something unique of OnStar.

Some have also considered a collaboration between GM and Apple, though software compatibility between the car and interface may pose problems.  Also, with Apple being a smaller segment of the technology world amongst the mainstream car buying community, it could alienate some buyers.

Consumers should not expect to a hear any confirmation until sometime in 2011.

-Anthony Alaniz
[Source: Motor Trend]

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