Car Fact of the Day

Toyota started its heritage labeled "Toyoda" A public competition in September of 1936 for a new logo design caused the name change. Out of 27,ooo entries the winner was the three letters for "Toyoda" in a circle. Risburo Toyota, who married into the company, preferred Toyota due to its simpler visual design. Also "Toyoda" literally mean fertile rice paddies. The name change helped distance the company from associations with old-fashioned farming. In August 1937, the company was trademarked as the "Toyota Motor Company" and a new word was coined.

-Anthony Alaniz

(Photo: Toyota Office in Denmark)

GM Annoucnes new CFO

Chris Liddell will start as GM's new vice chairman and chief financial offer come January 2010. Liddell will be replacing Ray Young who will become the vice president of International Operations. Liddell is currently the CFO at Microsoft where he will be leaving on December 31, 2009, a position he started in May of 2005. Liddell has been CFO of International Paper Co. He was also CEO of Carter Holt Harvey Ltd.

-Anthony Alaniz
[Source: egmCarTech]