Tuesday, February 16, 2010

Tracer Namplate Returning to Mecury Lineup

Heavily promoting its new, redesigned Focus, Ford is apparently not forgetting to update its neglected Mercury lineup. Ford is introducing a new small car under the Mercury marquee, based off of the Focus, for 2011.

According to two dealers present at a brand meeting recently, speculation is suggesting that the new small car will carry the Mercury Tracer nameplate. If the dealers that spoke with Automotive News are correct, the new small car will be badged off of the Michigan-built, 2011 Ford Focus.

Ford is hoping to create more buzz with its Mercury lineup, especially now that it is dropping the Grand Marquis, and Mountaineer.

-Anthony Alaniz
(Photo: 1995 Mercury Tracer)
[Source: Left Lane News]

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